So you have a website. But how many people are visiting it? When they visit, what interests them? What doesn’t interest them? Who is it that is visiting? How can you get them to come back? How can you offer them specific products and services that would be of interest?
You will need the answers to these types of questions if you want your website to be successful and if you want to maximise the value of each visitor to your site.
The TCSMarketing database is a very powerful yet easy to use marketing tool that can be 'plugged into' your website and used from your password protected administration area. It also gives you tools required to implement appropriate activities to improve results.
- Analyse your site traffic
…and find out how many people are visiting your site and how they are getting there.
- Build a database of your site visitors and shop customers
…and track these contacts to see how many times they have visited your site, when they visited, what they have bought and what pages they have looked at each time.
- Integrated email and mail merge function
… allows you to engage your visitors with information that will be directly of interest to them. For example, by promoting particular products and services that complement the ones they have bought, or shown an interest in, before.
- Search and schedule functionality
… allows you to find who your are looking for and what you have to do today to keep your business running smoothly.
The information that the TCSMarketing Database provides you with and the functionality it provides to allow you to use this information is an essential part of your business' online marketing success.
Many businesses do not have marketing database or customer tracking software at all, let alone such a powerful product that is connected to their web site as part of a complete solution.
