SEARCH ENGINE OPTIMISATION (SEO)Almost every company on the planet now has a web site, obviously this year is going to bring a huge challenge to all businesses, and of all the things that could be done to help you and other businesses perhaps the most helpful would be to, "get you and them to the top of the search engine rankings". We ourselves receive about two enquiries a day, (on average), from Google, that is how important Search Engines are! If you are going to benefit we need to get you motivated to do something about it, and to do that we need to explain what is at stake here. If we can do that there should be a better chance of you implementing the correct techniques that should bring you more business. At the moment, close to 15% of all sales within the British economy are completed online. That makes life much more difficult for the traditional business in a world that is increasingly more dominated by the internet. Some predict that 10 years from now, internet sales will take up a staggering 40% of all purchases. As you know, presently search engines are the method which almost everyone uses to locate the web sites they require. The Google brand currently is probably the most powerful in the world. Within a few years from now the company is expected to be one of the world's largest advertisers, giving businesses worldwide a real incentive to promote their website effectively. Statistics show that 65% of searchers using Google never click on 'sponsored' (paid) links and 84% of searchers will not make it past the bottom of the second page of organic ('unpaid') links. We can help you reach the top. The methods involved are complex, and we do not intend to describe them here. However, if you contact us we will happily send you full documentation and an offer to carry out the work. Let me try and give you some other way of comprehending what is at stake here... Imagine the web as a major shopping centre such as London. Having your company's website in the top 10 on Google is comparable to having a store on Oxford Street. Having your website outside the top 20 ranking is not far from having your store down some side street in the suburbs. Statistics in the past have proven the power of a top ranking; however, recent statistics have shown that it may be even more extreme. If you have position in the top 10 it could be perceived that you will be the most likely to convert visitors to sales, this is because surfers associate the top results with high quality brands. This isn't true, but it is what people think! Look, search engine optimisation gives any website the opportunity to beat the big rivals and secure a place on the High Street of the World Wide Web. Please Contact Us to discuss how we can help you bring more business to your company. |
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